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About us

Helping Creative & Digital Marketing agency owners increase their take-home profit, stabilise cash flow, and scale smarter

About us

Helping Creative & Digital Marketing agency owners increase their take-home profit, stabilise cash flow, and scale smarter

Meet the person behind

Profit Wise

Brittney Williams, CPA, CMA

Fractional CFO for $1M–$5M Creative

& Digital Marketing Agencies

Fractional CFO for $1M–$5M Creative & Digital Marketing AgenciesHey there! I'm Brittney, Founder of Profit Wise Advisory and the creator of The Agency CFO Accelerator™, a results-driven system designed to help agency owners like you increase take-home profit, stabilise cash flow, and scale with confidence.

With over a decade of experience in accounting, controllership, and CFO advisory, I specialise in helping fast-growing agencies move from financial chaos to clarity.

My mission is simple: to build financial systems that give you control, insight, and profitability - so you can grow your agency without the stress.💡 What I help agency owners do best:

Build cash flow systems to eliminate feast-or-famine cyclesSet up automated reporting and real-time dashboards

Optimise service pricing for consistent, healthy profit marginsForecast revenue and resource needs months in advanceTrack financial & team KPIs that actually drive growth and scalability

I help you take control of your finances with systems that are built for growth. No more flying blind or relying on basic bookkeeping. Instead, you’ll have a clear roadmap, real-time financial insights, and strategies that actually move the needle. I bring heart, hustle, and financial expertise to every engagement. Whether you're planning your next hire, trying to improve profitability, or preparing your agency for a high-value exit, I’m here to be your strategic financial partner.

14227 Longacre, Detroit, MI, 48227, United States

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